Chongqing - The 3rd Chongqing Meet Australia Youth Promotion Officer Competition officially commenced on April 26 at the Chongqing Window of International Culture and Tourism.

The 3rd Chongqing Meet Australia Youth Promotion Officer Competition officially commenced on April 26 at the Chongqing Window of International Culture and Tourism. (Photo/Chongqing Window of International Culture and Tourism)

Ran Huazhang, Director-general of the Chongqing Municipal Commission of Culture and Tourism Development, highlighted the three-year development journey of the "Chongqing Meet Australia" series and expressed satisfaction with its ongoing success in fostering collaboration and understanding. 

Ran Huazhang, Director-general of Chongqing Municipal Commission of Culture and Tourism Development, gave his speech. (Photo/Chongqing Window of International Culture and Tourism)

Ran emphasized the importance of using this platform to strengthen cooperation between foreign consulates, tourism promotion agencies, and Chongqing, promote mutual cultural exchange, and advance the tourism industry.

Adelle Neary, the Australian Consul-General in Chengdu, underscored the opportunities for collaboration between Australia and the southwestern region of China in 2024. 

She emphasized the role of "Chongqing Meet Australia" as a vital link in enhancing cultural and tourism exchanges between Australia and Chongqing, expressing continued support from the Australian Consulate-General in Chengdu.

Adelle Neary, the Australian Consul-General in Chengdu, gave her speech. (Photo/Chongqing Window of International Culture and Tourism)

The competition, scheduled to run until the end of July, will include stages such as preliminaries, semi-finals, and finals, alongside thematic sharing sessions to promote cooperation between heritage sites of both regions. It aims to cultivate young ambassadors for international tourism promotion, encouraging their participation in promoting destinations between Chongqing and Australia.

The competition serves as a platform for promoting public welfare by nurturing young ambassadors for international tourism promotion in Chongqing. This year's competition will bring together resources from local Australian attractions, Airbnb, international airlines, and other enterprises to provide outstanding participants with support for outbound promotional activities, thus broadening the international perspective of young peoplFocusingcus on World Heritage sites, the competition aims to facilitate practical cooperation between tourism enterprises in both regions. Through captivating exhibitions, mutual promotion efforts, and media dissemination, the event will showcase the unique charm of World Heritage sites in Chongqing and Australia. 

During the event, strategic cooperation agreements were signed between the Chongqing Window of International Culture and Tourism, the Tourism Northern Territory, and Tourism Tropical North Queensland, laying the groundwork for substantive collaboration between World Heritage site tourism enterprises in both regions.

During the event, strategic cooperation agreements were signed between the Chongqing Window of International Culture and Tourism, the Tourism Northern Territory, and Tourism Tropical North Queensland duPhoto/Chongqing Window of International Culture and Tourism)

Moreover, leveraging local resources, efforts will be made to establish a "Chongqing Tourism Promotion Window" in Australia. 

Seizing the opportunity presented by this year's competition, both parties will collaborate to establish a platform for mutually promoting World Heritage sites between Chongqing and Australia. 

With the support of local government departments and tourism enterprises in Australia, the Chongqing Window of International Culture and Tourism will facilitate various activities, such as promotional roadshows and exhibits, to attract Australian tourists to Chongq. This will accelerate the expansion of the inbound tourism market and continue to enhance Chongqing's international reputation.

In addition, the event featured presentations from past outstanding participants of the Chongqing Meet Australia Youth Promotion Officer Competition, who delivered promotions showcasing Chongqing's cultural and tourism appeal, embodying the spirit of youth promotion. 

Representatives from the Tourism Northern Territory and Tourism Tropical North Queensland presented introductions to local tourism destinations, further highlighting the potential for collaboration and exchange between Chongqing and Australia.

The Chongqing Window of International Culture and Tourism will continue to serve as a pivotal platform for international cultural exchange. It will further deepen its efforts to foster collaborations under the "Chongqing Meets the World" brand, bolstering Chongqing's position as the center for international exchanges in Central and Western China.